The Rum Diaries Bondi launches The Rum Rebellion
The Rum Diaries has been an acclaimed Bondi hot spot since opening its doors in 2008. Today, the effervescent restaurant and cocktail bar affirms itself as a unique venue with an original personality amidst the hippest nightspots found on Bondi Road.
In 2012, The Rum Diaries is rolling out a series of events and initiatives to celebrate Summer. 'The Rum Rebellion' partners the Diaries' exquisite cocktails and delectable tapas-style menu with the bustling street life and beach culture of the venues' perfect location. 'The Rum Rebellion' is a state of mind, and a state of play
Launching on February 1st, The Diaries will be unveiling exciting new cocktails, offering complimentary treats, hosting exclusive events and street campaigns, launching an alluring new TVC and social media campaign and finally ending with a bang with the celebration of The Diaries' 4th Birthday.
'The Rum Rebellion' will be marked by the release of The Diaries' own short promotional film titled 'Passion for Rum'. The TVC focuses on the venue's distinctive fusion tapas-style menu and original selection of rum-based cocktails, while capturing the laid back, exotic experience that is 'The Diaries'.
The Rum Diaries' TVC can be viewed at: http://youtu.be/xb3dyDQb7QI